Jennifer Lopez announced the launch of her new beauty line, JLo Beauty on Sunday.
The 51-year-old superstar revealed the exciting news on Instagram as she teased a drop date of January 1st.
Showing off flawless skin and a face that does not look a day over thirty, she captioned the photo: 'Are you ready for THAT glow?'.
In the smoldering photo, Lopez showed off a bronzed glow as she posed in the pool.
Wearing only a black bra, she flashed her ample cleavage while sporting styled wet hair.
She took to the line's new Instagram page that said 'the secret is almost out,' as she gave fans a chance at early access to the collection.
Posting a glistening sea of rose gold to her page that spelled out 'JLO BEAUTY,' she captioned the image, 'JLO BEAUTY DROPS 1/1/21. Get early access 12/8. #linkinbio to sign-up. Are you ready for THAT glow?'.
By signing up with an email and telephone number, consumers can get exclusive access to the line's launch nearly a month in advance.
The site reads, 'Now your glow has no expiration date,' and the line features a few witty lines to accompany the teaser images.
The beauty page reveals a first glimpse at a potential product with rose gold casing to match the visuals.
The image was captioned 'Beauty THAT hustles,' - referring to her starring role in the film Hustlers - with Lopez replying to the image, 'We just did THAT!'.
Stylist Brad Goreski was quick to swoon over the announcement as he wrote, 'We all want the JLO glow!'.
Lopez already has a perfume named Glow, and is now continuing to solidify her spot in the beauty space.
Recently, Lopez and her fiance Alex Rodriguez were missing each other as she is currently in Los Angeles and he is in Miami.
A-Rod posted a photo of the two from his 2019 proposal as they embraced on the beach.
He wrote, 'missing my macha,' with JLo re-posting the image to her Instastory.
At Sunday's E! People's Choice Awards, Lopez is being honored with the People's Icon Award as she is celebrated for her contributions to music, film, TV and fashion.
'For paving the way for artists around the world and single-handedly increasing Latinx representation in music, film, television, and fashion, we’re honoring Jennifer Lopez with The People’s Icon of 2020,' a statement read.
The show is taking place at the Barker Hanger in Santa Monica with Demi Lovato as host.