Innovation Crew

BRABUS Island, the first ever branded residential project by German performance brand BRABUS, made its regional debut in April with a high-speed launch at Emirates Palace. Developed by Cosmo Developments - powered by Reportage Group - the concept was unveiled at an event produced by Innovation Crew, who were tasked with delivering a fully immersive brand experience under strict venue and time constraints. The event introduced one of the boldest real estate concepts in the region. The brief was clear: transform one of the world’s most iconic venues into a ...