A Saudi billboard manufacturing company predicts that the use of graphical photography for advertisement purposes in the Gulf States will grow by 20 percent per annum over the next five years, reported Al-Watan. Billboards and signs are considered an effective commercial tool in targeting affluent Gulf consumers. The Emirate of Dubai will host the Billboard and Graphical Photography Exhibition from January 22-24. — (menareport.com)
© 2002 Mena Report (www.menareport.com)
