Samsonite Group, the worldwide leader in travel solutions, announced the opening of its regional office in Dubai today to further develop and reinforce the brand’s market leadership in the GCC.
According to Mr Prashant Vatkar, Vice President-ME Operations, Samsonite, “The Samsonite product range has been present in the GCC market through our distributors for several years and have carved a niche in the market for high quality travel luggage. The new regional office in Dubai further reinforces our position in the GCC and comes at an exciting time for Samsonite as it executes a broad range of global initiatives, reinforcing its position as an elite global luxury lifestyle brand".
Samsonite ME has ten retail outlets in the UAE, located at major shopping malls in Dubai, Al Ain and Abu Dhabi. We are also looking to expand our reach with additional stores in the UAE and GCC as well as extending our product line in each category in the next few months.” Mr Prashant added.
Mr Prashant concluded, “In the ME, we serve the discerning customer in the luxury market category through the Samsonite Black Label range while the innovative, high-quality offering within our time-honored Samsonite brand serves both middle- and upper-market customer segments. “
About Samsonite Group
Samsonite is the worldwide leader in superior travel bags, luggage and accessories, combining notable style with the latest design technology and the utmost attention to quality and durability. Utilising top designer expertise from around the globe, Samsonite creates unparalleled products that fulfil the travel and lifestyle needs of the sophisticated traveller. For 97 years, Samsonite has continued to build upon its rich design heritage. Samsonite markets products under the Samsonite, Samsonite Black Label, Lambertson Truex, American Tourister, Lacoste and Timberland brands. Samsonite. Life's a journey.
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