Volkswagen Oman sponsors the Basketball CO-League 2023

Press release

Published October 9th, 2023 - 08:36 GMT

Volkswagen Oman sponsors the Basketball CO-League 2023

During the event

In a significant boost for local sports, Volkswagen Oman, represented by Premium Motors, extended its support to the Basketball CO-League 2023. The tournament was organised by the sports event management company Sports Mania in collaboration with Oman Basketball Association.

The Basketball CO-League 2023 featured eight teams from various companies. This year, the league expanded its horizons and will be played in five different countries, including Lebanon, the UAE, Saudi Arabia, Kuwait, and Qatar. For this event, the governing guidelines follow FIBA rules and regulations.

Adding a touch of glamour to the event, popular Volkswagen models like the Golf R, T-Roc, Touareg and Tiguan were showcased at the venue.

A spokesperson for Sports Mania expressed their gratitude, saying, "We are honoured and grateful for Volkswagen Oman’s sponsorship of the Basketball CO-League 2023. This support is instrumental in advancing the sport for future generations in Oman and the region. It not only enhances the league but also inspires participants and sports enthusiasts."

Christian Nehme, General Manager of Premium Motors Oman, shared his excitement about the collaboration. “Our partnership with Sports Mania is in line with our long-standing commitment to sports, both locally and internationally. The sponsorship offers an excellent platform for showcasing our brand's vitality to a wide range of sports lovers who attend the event."

He added, “This partnership signifies a step forward in the promotion of sports in Oman, aligning with both Premium Motors and Sports Mania’s vision for athletic development in the region. With such collaborations, the future of sports in Oman looks promising indeed.”

Sports Mania, a renowned name in organising a multitude of events in sports and entertainment, spearheaded the basketball event. With a history dating back to 2010, the company has a strong track record of successful events across the region, such as corporate and youth championships, team-building programmes, and charity sports initiatives. Sports Mania Oman was set up in partnership with Novaplat, an innovative business platform based in the Sultanate.

For more information call 22845111 or https://www.volkswagen-oman.com/en.html

Background Information

Volkswagen Middle East

Volkswagen’s relationship with the Middle East dates back to when the first Beetle was sold here many years ago. Since then, the brand has witnessed an exponential expansion. In 2005 Volkswagen, Europe’s largest car manufacturer, confirmed its commitment to its customers and partners in the region with the opening of the Volkswagen Middle East Regional Office based in Dubai, United Arab Emirates. This initiative has allowed the brand to introduce a wider variety of Volkswagen models to the region and strengthen their dedication to their patrons.