Volkswagen Middle East appoints new After Sales Director

Volkswagen Middle East has announced the appointment of Norbert Fischer as After Sales Director, strengthening the company’s strategic investment in quality and customer service.
With four years in Volkswagen AG’s product marketing division and an employee of the company for more than 10 years, Fischer’s new role within Volkswagen Middle East is to further increase customer satisfaction by building on the already high levels of service quality and after-sales care.
Speaking about the appointment, Fischer said: “I am very excited to take over this key role at Volkswagen Middle East. While sales are obviously key, and showing considerable potential, one of the company’s core targets is to further boost customer satisfaction by tangibly increasing levels of service quality. My aim is to build on this in order to further improve the levels of Volkswagen’s after-sales service.”
The appointment follows last year’s launch of a new service excellence initiative, designed to bring maximum value for money to customers and offering an inclusive five-year Volkswagen warranty, a 45,000km or three-year free service contract and three-year 24/7 roadside assistance.
“Our customers should have peace of mind, knowing that their assets will be taken care of long after the purchase,” says Fischer. “We believe that helping to lower the cost of ownership and increase the re-sale value of Volkswagen cars will allow our customers to concentrate on what really matters – enjoying their cars.”
Background Information
Volkswagen Middle East
Volkswagen’s relationship with the Middle East dates back to when the first Beetle was sold here many years ago. Since then, the brand has witnessed an exponential expansion. In 2005 Volkswagen, Europe’s largest car manufacturer, confirmed its commitment to its customers and partners in the region with the opening of the Volkswagen Middle East Regional Office based in Dubai, United Arab Emirates. This initiative has allowed the brand to introduce a wider variety of Volkswagen models to the region and strengthen their dedication to their patrons.