Turkish Airlines Was Chosen Again “Turkey's Most Valuable Brand” in All Sectors.

Press release
Published June 17th, 2019 - 08:11 GMT

TK Brand Finance
TK Brand Finance
Highlights
One of the world's leading independent organizations in brand valuation and strategy consulting, Brand Finance announced the results of its 2019 evaluation.

One of the world's leading independent organizations in brand valuation and strategy consulting, Brand Finance announced the results of its 2019 evaluation.

According to the results, Turkish Airlines was declared as the "Most Valuable Brand" of Turkey in all sectors. The national flag carrier, who repeatedly assumed this title before, reinforces its leading position in Turkey with recent results.

Commenting on the results, M. İlker Aycı, Turkish Airlines Chairman of the Board and the Executive Committee; “We are proud of our achievements crowning our strategy to become the best airline company in the world. Continuing the last years’ success indicates that our performance is sustainable. It shows that we are on the right track. We know the value of being the flag carrier of Turkey as we keep our flag flying in 124 countries.”

Brand Finance, which evaluates thousands of brands on a global scale through the researches centred on finance and marketing variables, annually announces its ranking results, which are shaped according to the brand power and value criteria to the attention of world public opinion and sectors every year since 1996.

Background Information

Turkish Airlines

Turkey's "rising star", Turkish Airlines, began its’ journey back in 1933 with 5 planes. Today, Turkish Airlines boasts a fleet of 335 aircrafts (passenger and cargo) and continues that journey with the same excitement. With its growth figures placing the company among the leading airlines in the world, Turkish Airlines, with a momentous decision in 2013, made the biggest airplane purchase in the history of Turkish Civil Aviation. 

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