Samsung gears up for Ramadan with its range of Home Appliances

Ramadan preparations are now well under way across the world. Grocery stores are stocked with Iftar favorites and mothers are already contemplating what foods to prepare for family and friends during the holy month. However, with preparation comes ingredients and with ingredients comes the painstaking task of driving to the nearest co-op to fill not one but many carts of fresh fruits, vegetables, meats, and sugary treats.
Now that we have food purchases out of the way, we are left with the daunting task of storing our fresh produce and treats; cooking all the meals; and making our homes clean and tidy. We sometimes feel there are not enough hours in the day to make everything perfect. This year though, we can all breathe a sigh of relief with Samsung’s latest range of innovative home appliances that guarantee faster preparation times and optimum health and safety standards.
In the spirit of the holy month, Samsung also launched its annual Ramadan campaign where part proceeds from select Samsung products will be donated to Al Noor Training Center for Children with Special Needs.
Food Storage and Preparation
Stocking up on specialty foods and produce is essential during Ramadan and is one of the main challenges women face with their refrigerators. Storage and freshness also play vital roles during this time as most consumers buy and cook more food and than usual, ensuring that their families have as many food options as possible during Iftar. To ensure that your food stays fresh and is stored appropriately, Samsung recommends the beautifully designed four-door refrigerator, the AW3 (Model # RFG28MESL). Using the Space Max technology, the AW3 (RFG28MESL) refrigerator is built with thinner walls that provide more capacity on the inside while maintaining the same external size of conventional refrigerators, offering consumers up to 785 liters of storage capacity.
The refrigerator features three compartments for increased access, including a large freezer drawer, mid-drawer and main double French doors that lead into a spacious fridge compartment. The AW3 has the Twin Cooling Plus technology, which enables a 75% humidity level in the refrigerator compartment to lock moisture into food, keeping perishables such as fruits, vegetables and meat fresh for a longer period of time. This eliminates wasted food, reduces energy consumption and does not mix odors between different compartments.
Samsung’s AW3 also runs on the Digital Inverter Compressor, that delivers the highest energy efficiency and significantly reduces noise. The DIC technology also maximizes the freshness of food and minimizes energy consumption. And if that’s not enough to get you excited, the AW3 comes with a 10-year warranty guaranteeing optimal performance for years to come.
“Having space to store and keep produce fresh has always been a key requirement to most consumers and during Ramadan that requirement increases. We identified what consumers want from a refrigerator, such as spaciousness, durability and energy efficiency, and we incorporated these features in our four-door AW3 series.” said Robin Kadyan, General Manager of Home Appliances at Samsung Gulf Electronics. “The result is a stunning and sleek home appliance developed to address consumers’ food storage requirements without compromising on the overall external size.”
For food preparation, Samsung’s intuitively designed Omni-Pro microwave oven takes the guess work out of cooking time and optimal temperature required. With the unique Auto Cook feature, the Samsung Omni-Pro microwave oven internally weighs the food and adjusts cooking temperature and time to create a perfectly cooked dish every time. From macaroni béchamel to kebsa and grilled meats, the Omni-Pro microwave oven makes sure your Iftar dishes are a success!
Home Cooling
There’s no denying that this Ramadan might be a bit more difficult than usual with longer days, scorching heat and summer viruses. To combat this problem and keep family and friends safe when entertaining at home, Samsung has introduced its latest air conditioner range, Crystal and Max. Samsung’s Crystal air conditioners offers a breath of fresh air to beat the heat and summer diseases by eradicating at least 90 percent of air pollutants with Virus doctor technology. The Max Air Conditioner range cools any living space with up to 31% less energy consumption than conventional air conditioners. With their unique and eco-friendly features, the Samsung Crystal and Max air conditioners are guaranteed to safeguard and cool your home during Ramadan and throughout the rest of the year.
Background Information
Samsung Electronics Levant
Samsung inspires the world and shapes the future with transformative ideas and technologies. The company is redefining the worlds of TVs, smartphones, wearable devices, tablets, digital appliances, network systems, and memory, system LSI, foundry and LED solutions.