Samsung ChatONMobile Communication Service now available in the Gulf

Samsung Electronics, a leading mobile phone provider, today announced the market launch of ChatONin the Gulf.Samsung ChatON is a fun and free global communication service that that allows users to communicate instantly with all -Samsungmobile phones.

The new service provides users with a simple way to communicate with friends and family anywhere in the world. It enables users to communicate in multiple ways, allowing multimedia content and animated messages, as well as more conventional instant messages, to be shared with friends and family.

Consumersin the Gulf can download ChatON for free through Samsung Apps or Android Market^TM and use it on various mobile devices, including Samsung GALAXY SII. ChatON will also be preloaded onto Samsung’s badasmartphones and selective Samsung feature phones starting October and will be available on other platforms by the end of 2011.

“ChatON enables users of major mobile devices enjoy easier and richer mobile communication free of cost, without limitations of platforms or location. As users in the Gulf are exposed to faster internet connectivity, a service like ChatOn allows them to communicate instantly usingfeature-rich content in a cost-effective manner. Through its multi-platform support and global availability, ChatON heralds a new age of simple and feature-rich mobile communication,” said Ashraf Fawakherji, General Manager of Telecommunication Group at Samsung Gulf Electronics.

A basic functionality option is available for feature phone users who prefersimple and easy usage.Feature phoneusers can share text, pictures, calendar, contacts and emotions through an easy-to-access web client.

Smartphone users can enjoy advanced feature options that enable richer communicationby allowing them to see how often they communicate with their buddies using the ‘Interaction Rank’ feature and post comments on buddies’ profile pages. The‘Animation message’feature in ChatONenables the creation and sharing of content by scribbling texts, adding audio and choosing background pictures. Additionally, each conversation window features a ‘Trunk’that documents all multimedia items sent and received through the conversation.ChatONalso allows users to join and grow their social communities, socializing instantly and flexibly through their mobile device.