noon.com Partners With Tamara To Provide Interest-free Split Payment Options

 noon.com, the region's leading online shopping destination, today announced a partnership with Tamara, a buy-now-pay-later fintech. Tamara’s split payment options provide customers with convenience and flexibility at checkout, making it easier for shoppers to make purchases.

The partnership between noon and Tamara will increase flexibility and financial control for millions of customers across the UAE and KSA by allowing them to pay for purchases over time and with zero hidden fees. Now available at noon.com’s checkout, shoppers can benefit from the split payment model ahead of the Middle East’s biggest sale event, Yellow Friday Sale, which starts on November 20th, running until midnight on November 27th. The partnership will drive traffic, resulting in increased order value and conversions, thereby boosting seller success and business growth in the region.

Tamara will provide noon customers payment flexibility by enabling them to split their purchases into interest-free installments. The partnership will further strengthen the strong value proposition of noon and Tamara, and bring tangible added value to our sellers and customers.

"As the demand for BNPL solutions grows, customers' desire for increased financial control, flexibility, and convenience in how they shop and pay has become clear," said Mosam Gadia of noon payments. "We're excited to collaborate with Tamara to improve the shopping experience of millions of noon.com customers in the UAE and KSA by offering flexible payment options."

Sargun Bawa, VP of Growth at Tamara.co, said, “The strategic partnership with noon will enable our +4 Mn. customers to avail interest-free installments across the widest assortment of products. In collaboration with noon, we continue to drive innovation across the retail ecosystem.”

From November 20 to November 27, until midnight, noon's craziest Yellow Friday Sale yet will attract customers with insane price drops, daily flash sales, incredible savings, and bank offers, as well as the option to split eligible purchases into interest-free payments with Tamara to maximize affordability.

Learn more about choosing Tamara on noon here.