More ‘Smart Shopping’ choices at Sharjah City Centre

Press release

Published November 15th, 2011 - 05:49 GMT

Anna Mansour, Sharjah City Centre Senior Mall Manager

An ideal value-added shopping destination for the whole community, Sharjah City Centre has refreshed its look in more ways than one. Boasting a new brand positioning as the mall of choice for ‘Smart Shopping’, Sharjah City Centre offers shoppers more value-added shopping options suited to the lifestyle and financial needs of the community. Just in time for the gift-giving periods of UAE National Day and the festive season ahead, the mall now features over 14 new brands including fashion, electronics and home wares – offering a wider range of affordable value, all under one roof.

A first for the Emirate of Sharjah, popular home wares store: Tchibo has recently opened its doors, offering customers a wide range of personal, lifestyle and practical furnishings for the household. Retail giant and kids’ favourite: Toys ‘R’ Us has also opened, allowing children and adults alike to choose from a variety of ‘must-have’ toys. Moreover, with the stores unrivalled range of toys, games, baby accessories and children’s apparel, the opening of Toys ‘R’ Us asserts the Centre’s mass family appeal.

Further new brands include Beauty Bay, La Moda Sun Glasses, Shoe Express, Springfield, Riva and Fab India, each complementing the mall’s diverse fashion offerings. The all-new Better Times and Ice Watch also provide Sharjah City Centre’s fashion-savvy customers with chic lifestyle choices at customer-friendly prices. And, in keeping with the mall’s extensive beauty offering, the newly-opened Al Rasasi and The Face Shop offer a world of unique fragrances, as well as natural body, bath, skin care and make-up products.

Likewise, the mall’s electronic offering sees two new additions, with the opening of i store and Merlin. Plus, with the addition of the contemporary coffee shop: Coffee Planet, coffee fends can now pick up their favourite blends, or sit and relax after all that shopping!

“We pride ourselves on our ability to offer an array of convenient, value-orientated brands and services. Complementing Sharjah City Centre’s new ‘Smart Shopping’ look, each new brand provides smarter shopping ideas for our customers with a greater choice of affordable day-to-day essentials. With the gift-giving period ahead, shoppers can look forward to some great deals and offers across all our shopping and dining options,” said Sharjah City Centre Senior Mall Manager, Anna Mansour.

Further openings scheduled for early next year include popular food chains: Max’s Restaurant and Grab N Go.

Background Information

Sharjah City Centre

Sharjah City Centre is located in the heart of Sharjah, along the main Al Wahda Street. Developed and managed by Majid Al Futtaim Properties, the centre has completed its expansion, renovation and redevelopment programme in 2009.

The new extension takes the mall’s total retail area offering 37,553 square metres with a total of 119 shops offering the ultimate value oriented retail mix. The mall is now home to an additional 22 new stores including internationally renowned anchor stores New Look, H&M and Borders.

Other leisure and entertainment facilities in the mall include a Magic Planet and 16 fast food outlets, positioning Sharjah City Centre as one of the dominant Centre’s in the Emirate for value shopping.