Maadi City Centre pioneers first educational partnership with students in the community

Press release
Published October 30th, 2011 - 12:36 GMT

Al Bawaba
Al Bawaba

Maadi City Centre has launched an initiative to encourage local children to learn about practical business skills. The partnership, the first of its kind for the community, with Green Heights School saw an engagement with Maadi City Centre management and students from the community, in order to prepare the youth for tomorrow’s business market.

In total, 29 students from the third and fourth grades at Green Heights School took part in the interactive learning at the mall, which is part of a wider ‘Different Jobs in the Community’ project, led by the school. The interactive classes focused on the meaning of marketing, communication and advertising in the Egyptian business-place, with an aim of inspiring the children to have an interest in the developing world around them.

“We were delighted to welcome local students from Green Heights School and provide a hands-on, insider preview on how businesses work,” said Akram Zoheir, Mall Manager, Maadi City Centre. “From marketing and operations to day-to-day mall management, the students expressed keen interest in all areas of how Maadi City Centre runs its business. Moving forward, we hope to work with other local schools in providing similar, enriching experiences for students as part of our ongoing commitment to the community.”

Rawda Sobhy, English Class teacher at Green Heights School also commented, “The ‘Different Jobs in the Community’ scheme aims to help students understand how people make business. We believe Maadi City Centre represents a successful business model, as its not only a mall for entertainment and shopping, their staff teach our students the ‘know-how’ of being business leaders.”

This educational initiative reflects Maadi City Centre’s ongoing commitment to the growth of the community, in helping to shape the lives of the youth of the future. The first program of its kind within the community, Maadi City Centre is encouraging other major enterprises and schools to care for students, by introducing similar educational and insightful sessions.

Background Information

Maadi City Centre

Shopping in Cairo had been totally transformed following the opening of City Centre Maadi perfectly located on the Katameya highway. City Centre Maadi plays host to 86 of the top local and international retailers and restaurants, as well as a comprehensive Carrefour hypermarket, all of which are spread across a 65,000 square metres space. The state of the art two storey car park can hold up to 2,000 cars. This idea combination of shopping, dining and entertainment makes City Centre Maadi a popular and enjoyable destination for many.

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