Fifty One East to welcome in Doha the unrivalled limited edition Bösendorfer Liszt Anniversary Grand

Press release
Published February 15th, 2012 - 05:48 GMT

Al Bawaba
Al Bawaba

Fifty One East, the Middle East’s largest luxury multi-brand store & home of the biggest and most luxurious Yamaha Music Square in the Middle East, located in Lagoona Mall, is set to welcome its first piano, the “Liszt Anniversary Grand” of the worldly renowned piano brand “Bösendorfer”. The venerated international pianist, Jan Jiracek von Arnim, will commemorate the launch of the “Bösendorfer” brand in Doha. 

Jan Jiracek von Arnim will arrive in to Doha on Wednesday 15th of February for a Live Performance and Signature Session in the Yamaha Music Square at Fifty One East, Lagoona Mall from 7:00 pm to 8:30 pm. 

Described by BBC Music Magazine as ‘one of the leading pianists of his generation’, Jan Jiracek has earned his title by claiming first place at several international competitions. He was appointed as a piano professor at the prestigious School of Music in Vienna, Austria and is frequently invited as a judge at many international piano competitions. In 2011, he was selected to be the Artistic Director of the prestigious "International Beethoven Piano Competition Vienna”. 

Bösendorfer ranks among the world´s oldest piano manufacturer, rich in tradition and world-famous for its unmistakably inspiring sound as well as its outstanding quality of its instruments. The Liszt Anniversary Grand is a limited edition model with only 25 pieces produced globally. It is a supremely elegant instrument that was designed in the honour of the great composer Frantz Litz’s 200th Anniversary. 

Mr. Ziad Asmar : Executive Director of Darwish Technology at Darwish Holding said “Fifty One East has been defining the benchmark of luxury since 1950 and we are very excited about adding this limited edition piece to our collection of luxurious offering. 

“Fifty One East has an elegant and timeless presence in the Qatar market as we continue to deliver to the market some of the world’s most prestigious elements,. and which represents the 1st move towards introducing more models from Bösendorfer to the refined music connoisseur in the State of Qatar. We are proud to welcome world renowned artist in Qatar like Mr. Von Arnim and we have no doubt that with Bosendorfer we will be introducing unrivaled unique pianos that will take our customers to the next level. Added Mr Asmar. 

Fifty One East is the longest-standing retail chain in Qatar and the most exclusive address for a style-savvy population seeking the best life-enhancing elements. Driven by unfaltering customer loyalty, immeasurable retail known-how and a diligent belief in its commitment towards providing its community with nothing short of the most premium indulgences, Fifty One East brings the epitome of modernity fused with the essence of the Orient. 

Fifty One East is home to some of the world's finest brands such as Rolex, Boucheron, Tudor, Armand Nicolet, Guy Laroche, Pasquale Bruni, Sony, Bose, Bang & Olufsen, Yamaha ,Sony Ericsson, HTC, Apple, Brioni, Lanvin, Smalto, Rochas, Marchesa, Viccini, Moreschi, Andrew Gn, Azzaro, Balmain, Diego Dolcini, Georges Hobeika, George Chakra,  Reem Accra, Gianvito Rossi, J Mendel, Marchesa, Nancy Gonzales, Abed Mahfouz, Chanel, Givenchy, Lancome, Amouage, Elizabeth Arden, Dior, Lancome and YSL as well as other major global brands. 

Fifty One East at Lagoona Mall is today the main anchor store of this classy Shopping Center and a world-class retail destination with the largest multi-brand superstore in the Middle East featuring 13,500 square meters of retail concepts that are aligned with the lifestyle of Doha's savviest shoppers.

Background Information

Fifty One East

Fifty One East is Qatar’s Favorite Department Store and Darwish Holding’s signature retail brand.

As the principal destination for connoisseurs of sophisticated style, Fifty One East offers the world’s most coveted and elegant global and regional brands. By offering a fusion of incomparable luxury, personalised hospitality and impeccable service,

Darwish Holding

Darwish Holding manages a portfolio of prominent companies that offer high-quality products and exceptional services to the people, businesses and the State of Qatar. Founded in the 1920s Darwish Holding swiftly expanded and now has diversified business interests across a spectrum of industries including consumer distribution, investment,retail, real estate, business services, and technology. Featuring 800 employees from 25 nationalities and representing over 100 major brands, Darwish Holding has carved a desirable reputation in the region.

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