Emirates NBD announces winners of first Instagram competition in the Middle East

Press release
Published December 23rd, 2012 - 05:00 GMT

SuvoSarkar and Saif Al Mansooriwith
SuvoSarkar and Saif Al Mansooriwith

Emirates NBD, a leading bank in the region, announced today the top three winners of the first ever Instagram competition in the Middle East. Three entries submitted by Alya Hamad Al Damani, Alia S. Al Sumaiti and Aisha Al Zarouni received the highest points to win cutting-edge Fujifilm cameras. The prizes were presented to the winners by SuvoSarkar, General Manager, Retail Banking, and Saif Al Mansoori, Deputy Head – Group Marketing and Branding, Emirates NBD, at an award ceremony at the bank’s headquarters in Deira.

Uniquely powered by social media, the competition organised by Emirates NBD was open to all Instagram users,and received an overwhelming response, with more than 1,000 photograph entries that depict the festive spirit in the UAE on the occasion of its 41st National Day.Forty one entries were selected for participation in a two-week exhibition, beginning December 20, 2012, at the Emirates NBD headquarters, in Deira.

Background Information

Emirates NBD

Emirates NBD, the leading banking group in the region, was formed on 19 June 1963, when H.H. Late Sheikh Rashid bin Saeed Al Maktoum signed the Charter of Incorporation of the National Bank of Dubai (NBD) which became the first National Bank established in Dubai and the United Arab Emirates (UAE). With the blessings of H.H. Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai, NBD merged with Emirates Bank International (EBI) on 06 March 2007, to form Emirates NBD, the largest banking group in the region by assets. On 16 October 2007, the shares of Emirates NBD were officially listed on the Dubai Financial Market (DFM). The merger between EBI and NBD to create Emirates NBD, became a regional consolidation blueprint for the banking and finance sector as it combined the second and fourth largest banks in the UAE to form a banking champion capable of delivering enhanced value across corporate, retail, private, Islamic and investment banking throughout the region.

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