Emirates NBD celebrates golden jubilee with 50 days special campaign across all products

Press release
Published June 12th, 2013 - 11:43 GMT

Ahmed Al Marzouqi, General Manager - Retail Distribution, Emirates NBD
Ahmed Al Marzouqi, General Manager - Retail Distribution, Emirates NBD

Emirates NBD, a leading bank in the region, announced today the launch of an exceptional campaign across its entire product range, to celebrate the 50th anniversary of its operations with its customers. Valid till July 28, 2013, the 50 days campaign will be available at all the branches throughout the UAE. It reaches out to Emirates NBD’s current and potential customers to give them an opportunity to win exciting prizes and also  win guaranteed discounts on products.

According to the terms of the campaign, existing and new customers who apply for any Emirates NBD product during the 50-day promotion period, will receive a Golden Ticket, which offers a choice of two products from the bank at special discounted rates. Every customer who takes up a new product during the campaign will also get the opportunity to win one of five grand prizes worth AED 50,000, in addition to 50 prizes worth 50 grams of gold.

“The completion of 50 successful years of banking operations is truly a memorable milestone for Emirates NBD, and this celebration would be meaningless without the participation of our customers - the greatest contributors towards our success,” said Vikram Krishna, Head – Group Marketing and Customer Experience, Emirates NBD.

“As we commemorate half a century of serving the people of the UAE, we would like to express our gratitude to our customers for enabling this landmark achievement, through offering them a chance to avail of world class financial products and services at special rates,” said  Ahmed Al Marzouqi, General Manager – Retail Distribution, Emirates NBD.

This seven-week campaign is in keeping with the customer-centric focus at Emirates NBD, which puts customers at the core of any activity and initiative, and is designed to express our appreciation and gratitude of our customers’ loyalty.”

The special products on offer through the Golden Tickets include free-for-life Emirates NBD Titanium credit card, Emirates NBD Platinum credit card, and the dnata World MasterCard Credit Card. Additionally, customers can benefit from a 50 per cent discount on processing fees while applying for a Personal Loan, Auto Loan or Home Loan. They can also get the first premium free on Wealth Products or enjoy free remittance transactions via Online and Mobile Banking platforms till 31st December 2013.

Emirates NBD was formed in 2007 following the merger between Emirates Bank International and National Bank of Dubai. It is celebrating its 50th anniversary this year, based on the establishment of National Bank of Dubai in 1963, and is organizing a series of exciting activities throughout the whole year, including a staff trip to Mount Kilimanjaro in Tanzania.

Background Information

Emirates NBD

Emirates NBD, the leading banking group in the region, was formed on 19 June 1963, when H.H. Late Sheikh Rashid bin Saeed Al Maktoum signed the Charter of Incorporation of the National Bank of Dubai (NBD) which became the first National Bank established in Dubai and the United Arab Emirates (UAE). With the blessings of H.H. Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai, NBD merged with Emirates Bank International (EBI) on 06 March 2007, to form Emirates NBD, the largest banking group in the region by assets. On 16 October 2007, the shares of Emirates NBD were officially listed on the Dubai Financial Market (DFM). The merger between EBI and NBD to create Emirates NBD, became a regional consolidation blueprint for the banking and finance sector as it combined the second and fourth largest banks in the UAE to form a banking champion capable of delivering enhanced value across corporate, retail, private, Islamic and investment banking throughout the region.

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