CTA grants adventure lovers a unique opportunity to discover Jordan’s Beauty in 4x4 Off-Roading Event

Central Trade and Auto Company (CTA), the exclusive dealer for Toyota vehicles in the Kingdom, is now holding a 4x4 off-roading event on Friday June 7^th, 2013, granting all off-roading enthusiasts and their families the unique opportunity to experience the picturesque beauty of the Northern part of Jordan.  

Within an adventurous and enthralling ambiance, all 4x4 car owners in Jordan can grab the opportunity to participate and drive through a pre-determined series of fun and challenging routes. With the starting point determined as the Mecca Mall outdoor parking lot, drivers can choose one of  two different routes namely a soft one for families and a more challenging option for the true enthusiast who wishes to test his/her car’s full capabilities across harsh terrain.

 ‘We organized this event following the positive feedback and outcomes we saw from its first 2011 edition, as our past off-roading event served as a prelude to many more to come. We realize that such events hold a great capacity to highlight both the geographical and ecological diversity of Jordan while giving  birth to a growing off-roading culture and creating new avenues for off-roaders to showcase their driving talents ” commented CTA’s Marketing Manager Mr. Nadim Haddad.

‘’We are keen at CTA to provide a unique one-day driving experience , thus aiming to introduce the off road culture to off-roading enthusiasts across the Kingdom and their families. Through this experience, we also reveal the authentic beauty and diversity of Jordan’s landscape, thus creating a one-of-a-kind driving and touristic experience that is appealing for locals and visiting tourists alike,” Mr. Haddad added.

CTA further affirms that this event is not based on a competition or a speed challenge, and that participants should be holders of a valid driver’s license and owners of 4x4 vehicles to participate. The company also announced that its maintenance team is available on the day to respond to any mal-function in any vehicle should it occur.