Canon sharpens focus on Kuwait Video Market with Legria Series launch

Canon Middle East unveiled the latest high definition models of its popular Legria series of hand held video cameras in Kuwait, as part of initiatives to further increase its market share in the country. Through its partner, retail giant X-cite by Alghanim, Canon has launched a strong line-up featuring the widest range of Legria Full High Definition video cameras that boast exclusive features such as touch decoration, HD CMOS Pro Sensor, and Story Creator.

“Capitalizing on an impressive collection of advanced proprietary technologies, including those designed for optics and digital imaging, Canon has been making great strides in the development of full high-definition (HD) video camcorders that deliver exceptional usability in addition to outstanding image quality. The latest Legria HD range brings a new level of recording quality to the consumer camcorder segment, making it easier for even more consumers than ever to enjoy Full HD quality movies at home, on their HD TV,” said Hendrik Verbrugghe, Marketing Director, Canon Middle East.

“With new, exclusive features and technologies the latest high definition models of the Legria range of video cameras should appeal to an increasingly tech savvy market, with consumers migrating to products featuring upgrades and innovations in technology and special features,” said Tome Levino Gracias, Sales Manager, Nasser Mohammed Al-Sayer Communications, Canon’s authorised distributor in Kuwait.

The latest Legria HF M-series camcorder range includes the new Legria HF M41, Legria HF M46 and Legria HF M406 - a strong collection of high definition camcorders that combines the ultimate in picture quality with Canon’s expertise: the precision engineering and technological know-how that comes from more than 50 years at the forefront of the imaging industry.

In addition to the strong technical aspects, the new Legria series come equipped with creative cinematic functions like ‘Story Creator’ inspiring users to produce creative family videos. Canon’s new ‘Story Creator’ lets users choose a theme for their movie with in-built scene suggestions to add interest.

Another highlight feature is the ‘Touch Decoration’. This allows users to enhance their videos in a unique and individual way, customising clips with captions, images and animations to create personal video greetings. A supplied Stylus Pen also allows for more accurate handwriting input and placement of stamps and images.