Arabian Automobiles company leads compact crossover segment

Press release

Published March 22nd, 2016 - 07:13 GMT

X-Trail

Arabian Automobiles Company, the flagship company of AW Rostamani Group and exclusive dealer for Nissan in Dubai and the Northern Emirates, has seen a remarkable 62% sales increase of its crossover models in 2015 while the segment has grown 18%. The Company has achieved market leadership in the compact crossover segment, with younger audiences buying more city-friendly vehicles like the Nissan Juke or X-Trail.

With a premium and dynamic design, the X-Trail builds upon Nissan’s respected 4×4 heritage. It is a highly capable, modern crossover providing exceptional space and comfort. The option of two extra seats to make room for seven inside is unique for the category. The Nissan Juke delivers big with a higher ride, quicker response, stylish design, innovative all-wheel -drive system that actually turns power into grip and distinct ability to turn heads.

Salah Yamout, Director of Sales and Marketing at Arabian Automobiles Company, said: “Our success in achieving leadership in this segment was driven by the passion and commitment of our expert sales consultants. By setting the benchmark for efficiency and quality, we provide our customers with an innovative product and a dedicated, award winning aftersales team that strives to preserve Arabian Automobiles as the brand of choice.”

The compact crossover models’ starting prices range from AED 61,500 for the Nissan Juke and AED 84,000 for the Nissan X-Trail and are available at all Arabian Automobiles showrooms across Dubai and the Northern Emirates.

Background Information

Nissan Middle East

Nissan’s heritage in the Middle East goes way back to 1957, when the first Nissan vehicle was sold in Saudi Arabia. Since then the Nissan Legacy has taken deep roots in the hearts of the Middle East people by becoming an integral part of their lives.

Currently Nissan is one of the most popular and successful automobile brands in the Middle East boasting of a strong line-up ranging from popular passenger cars to powerful 4x4 series and commercial vehicles.

In its quest to closely understand the local needs of its customers, Nissan Motor Co. Ltd. in June, 1994 set up a regional Middle East head quarters in Dubai, thus becoming the first Japanese car manufacturer to accomplish this feat. The Nissan Middle East FZE office houses a highly sophisticated training center which serves as an excellent training ground for undertaking Nissan customer care and service activities.

Company Profile

AW Rostamani

For more than half century AW Rostamani has been committed to extraordinary product, service, visionary design and standard-setting innovation that have enriched the way of doing business not only in the UAE, but in the entire region.

As innovation happens in every part of AW Rostamani Group, our people and partners have unmatched opportunities to do meaningful work as they engage with an emerging global culture, defined not by AW Rostamani Group age or geography, but by people determined to change the practices of business and society and here you will learn more about our history, Innovation, Products, Services, Careers and more.