Almosafer Partners with Landmark Group to Reward Travellers with Shukran Points on Travel Bookings

Almosafer, the Middle East’s leading travel brand, has announced a strategic partnership with Landmark Group to deliver greater value and flexibility to travellers across the GCC through Shukran, Landmark’s award-winning loyalty programme.

Through this collaboration, Almosafer customers across the GCC can earn Shukran Points on travel bookings made through Almosafer’s online travel platforms. Additionally, customers can transfer their Almosafer Points to Shukran Points, providing them with even more options for utilising their travel rewards. Shukran Points can be redeemed across Landmark Group’s extensive retail network, including Centrepoint, Max Fashion, Home Centre, Splash, Lifestyle, Shoemart, and Emax - creating a seamless connection between travel and everyday lifestyle benefits.

Pallav Singhvi, VP of Consumer Travel at Almosafer, said: “Our goal has always been to deliver a seamless and enriching experience for our travellers. This partnership with Shukran allows us to add even more value to each journey booked through Almosafer, while also expanding our benefits ecosystem to include one of the region’s most trusted loyalty programmes.”

James Dickson, Chief Product Officer at Landmark Group said; “We’re thrilled to extend Shukran’s reach through our partnership with Almosafer. Shukran is built to reward customers for the lifestyle choices they make every day, and this collaboration is a significant step forward in offering even greater flexibility and value to our members.”
The partnership reflects Almosafer’s continued commitment to delivering smarter, more rewarding travel experiences across the region.