‘Become a legend’ campaign launched at Playnation in Mirdif City Centre to promote self-esteem, confidence and values of healthy competition amongst kids and youth

Playnation at Mirdif City Centre has announced a new initiative that is aimed at promoting positive values of healthy competition, boosting self - confidence and esteem levels of participants, many of whom are children and young adults. Entitled “Become a legend”, the campaign is all set to kick off in November 2011. 

Currently, Playnation guests receive a certificate of completion and appreciation from iFLY, Little Explorer’s workshops and Soccer Circus camps, but recognizing that there is a need to formally acknowledge those individuals who are the ‘best of the best’ across all venues, Playnation has taken additional steps to create an environment where participants are encouraged to discover the champion within themselves. 

Having initiated numerous short term programs to encourage the spirit of sportsmanship at Playnation, including the Soccer Circus trophy and iFLY Challenge, the ‘Become a legend’ campaign is a permanent program that will be an all year round initiative. The campaign will span across indoor skydiving at iFLY Dubai, bowling at Yalla! bowling, edutainment at Little Explorer’s, soccer skill development at Soccer Circus Dubai and rides,  games and activities at Magic Planet, including the rock climbing wall and Sky Trail.