Hoshin Textile, a Korean manufacturer and supplier of a wide range of fake fur garments, is going to make its debut at Motexha Autumn, the leading fashion and textile exhibition in the Middle East.
Hoshin Textiles has become increasingly aware of the potential that the Middle East market has in terms of new opportunities for the company and its future growth plans. Hoshin Textile sees potential for several reasons; the diverse consumer base and expenditure/purchase trends present in the marketplace and trading access as Dubai and the United Arab Emirates (UAE) represent a natural gateway to Russia and CIS countries.
“The Middle East market is a new market for us and we feel that the demographics of the market holds a lot of potential for us and our expansion into ‘new market’ plans for the future,” said General Manager, Hoshin Textiles, Hoseob Lee.
Hoshin is looking to increase exports to the Middle East, currently five percent of company revenue, by having a stronger presence in the region and forging stronger ties. Hoshin has already made efforts to contact local Middle East retailers and is looking forward to forging more ties with businesses in the market and finding serious buyers for their fabrics and garments.
Hoshin is predominantly a textile supplier, which makes up 80 percent of its business with finished apparel making up the remaining 20 percent. Traditionally, the United States and Western Europe represent the biggest markets for Hoshin Textile. Nevertheless, Russia and Eastern Europe are growing markets offering huge potential to the company. — (menareport.com)
© 2003 Mena Report (www.menareport.com)
