Channel development consultancy company Adaox, covering the Balkans, Middle East and North Africa regions, has been selected by international software company Arcplan focused on development of business intelligence information systems, to qualify, recruit and develop the authorized reseller network in the area of South Eastern Europe and the Middle East.
Under this strategic relation Adaox will qualify and recruit Arcplan's authorized reseller channel in the markets of Greece, Cyprus, Egypt, Saudi Arabia, United Arab Emirates (UAE), Kuwait, Bahrain, Oman and Qatar.
"We are glad to have found a company, which can help us to build up a partner network in a region, where Arcplan is currently only punctually represented. The association between Arcplan, whose worldwide successful products help customers to build up individually tailored information systems, and Adaox, creates a powerful combination," said Ingo Diekmann, international business development manager for Arcplan.
Neo Neophytou, channel development consultant and director of Adaox, commented: "Outsourcing the development of an Information Technology (IT) vendor's strategic partner channel, although not yet widely adopted, has been proven to be a fast and cost effective way of entering into new markets.”
“Selecting the right partners first time can be extremely difficult task to be performed, without the help of channel development experts like Adaox. Each recruited partner fits into a very specific profile, jointly developed by Adaox and Arcplan specifically for these markets,” he added.
Arcplan Information Services AG is international software company. The company was founded in Germany in 1993. Nationwide development and distribution activities are coordinated from the headquarters near Düsseldorf, in collaboration with additional offices in Munich, Walldorf and Herten. In the US, the company group is represented by its subsidiary arcplan, Inc. in Philadelphia, San Francisco and Dallas. The company group is present through distribution partnerships in more than 35 countries worldwide.
Adaox is a privately held business consultancy company, focused on channel development for information and communication technology companies who want to establish or expand their business in new emerging markets. — (menareport.com)
© 2002 Mena Report (www.menareport.com)
