Opens new office in Dubai Internet City to consolidate and strengthen its regional presence and to help serve its Middle East customers and partners better.
ADAOX, the leading value-added distributor for IT security products, today announced the expansion of its Middle East operations by opening its new office in Dubai Internet City (DIC), the hub for ICT companies in the Middle East. The new office, operating under the name of ADAOX Middle East, will help the distributor to further strengthen and consolidate its presence in the region and to serve and support its Middle East customers and partners better.
"The Middle East is one of the fastest growing regions in the world and a very important one for us. With so much development happening here, we felt it was time for us to open our regional office in UAE," said Mr. Neo Neophytou, Managing Director of ADAOX. "Dubai is centrally located, has a well developed infrastructure and is well connected with other countries in the region. Dubai Internet City is an ideal location for our new office as it is a major hub for ICT companies in the region. This new office clearly demonstrates our commitment to our customers and partners in the Middle East who will now be able to receive advice, service and technical support locally from ADAOX's dedicated sales and technical team in Dubai."
ADAOX, which was set up in year 2001 to address the growing need of channel development for ICT companies, has offices in Cyprus, Greece and Ras Al Khaimah (RAK) Free Trade Zone. ADAOX has partnerships with market-leading software vendors in web filtering, anti-virus, anti-SPAM, internet bandwidth optimization and intrusion detection & prevention solutions. ADAOX currently distributes NOD32, Contentkeeper, Spamloofer and WebSpy in the Balkans, Middle East and Africa. ADAOX Middle East will initially promote Eset Distribution and Contentkeeper's products from its office in Dubai and will add new products from reputed global vendors to its portfolio in future.
“With so many companies opening up in the Middle East, we see tremendous growth potential for our products in this region. Our new office will act as a regional center for ADAOX's sales and support activities and will help us strengthen our ties with our customers in the Middle East by offering them offer high-quality technical support and consulting services closer to home. We are also looking forward to tying up with reputed global vendors who want to expand their operations to the Middle East and offer our customers an extensive portfolio of IT security products," Mr. Neophytou concluded on a high note.
© 2007 Al Bawaba (www.albawaba.com)
