Nike

Building on its legacy of inspiring runners worldwide, Nike united some of Dubai’s most rebellious runners in an extraordinary, once-in-a-lifetime experience. Thirty runners were handpicked to take part in a secret challenge curated by Nike. The adventure began with a convoy ride departing Dubai, with the destination kept a mystery. After a two-hour drive, the runners arrived to the summit of Jebel Hafeet, where AREA 72, Nike’s state-of-the-art athlete performance facility was stationed. The highlight of the night, however, came when global icon Sir Mo Farah and rising star Winfred ...