Xerox, the market leader in document management solutions announced today details of its latest partnership with Hoshan, the largest distributor of printing devices in the Middle East catering to graphic arts industries, as part of Xerox’s regional expansion programme. This partnership establishes Hoshan as a distributor of Xerox’s complete range of Wide Format Printing solutions in the UAE. Hoshan based in the Kingdom of Saudi Arabia boasts an extensive distribution network covering the entire region with offices in the UAE.
Hoshan is highly respected and a recognized leader in the distribution of Wide Format Printing solutions across the MEA marketplace. The partnership will strengthen Xerox’s position ensuring that businesses enjoy easy accessibility to Xerox’s complete Wide Format Printing product line.
“Xerox is always looking to boost its distribution network by working with regional partners who have in-depth local market expertise to deliver customer-centric solutions,” said Ben Gale, MEA General Manager, Sales & Marketing, Distributor Operations, Xerox International. “Working with Hoshan, Xerox is well placed to meet customers’ wide format printing requirements, enabling them to boost their productivity and cut costs through the use of innovative and streamlined Xerox workflow solutions.”
Designed for use in the architectural, construction, energy and manufacturing industries Xerox wide format printing solutions deliver high speed output at low running cost and are ideal for scanning of large size documents and customized print on demand applications.
Fady Tabet, business unit manager, Hoshan Trading commented: “The Wide format printing market will grow by 20 percent this year in this region. Today’s partnership further strengthens Xerox’s position as a leader in the wide format market in the
Middle East, as well as globally. With over seven years experience in the printing industry in the Middle East, we are well positioned to leverage our extensive network to other markets in the region
In the last six months, Xerox added 5 new products to their wide format portfolio, providing solutions to a variety of vertical sectors. The new products 6050 / 6030 provide high quality monochrome output at 600 dpi creating a new benchmark for Architects and Engineering Industry. The Xerox 8142 / 8160 provides full colour printing solutions for Graphic arts printing sector, designed to support the expanding Advertising market. With these additions, Xerox has further consolidated its position as a single vendor of choice for any wide format requirement within the region.
To cut cost organizations are bringing their print in house. Issues relating to meeting deadlines, storage and transportation of documents involve hidden costs which when considering outsourcing are not always taken into account. Xerox along with Hoshan will provide training and advice on the tools needed to facilitate the migration from outsourcing to managing print needs in house. Xerox’s state-of-the-art range of Wide Format Printing Solutions can be easily integrated into existing workflow environments. They can produce up to 12 square metres per hour which makes them one of the most cost effective printing solutions in today’s production print market.
About Xerox
Established in 1985, Xerox’s regional HQ is in Dubai and operates through a regional distributor network, which markets its range of innovative document management products, applications and solutions. The company's product portfolio includes high-end digital production publishing and printing systems, networked digital multi-functional office devices, a complete range of production and office colour solutions as well as laser printers and fax machines. Xerox l's commitment to quality is supported by specialized business managers and technical specialists, who work with Xerox's partners, identifying and meeting customer needs. For more information on Xerox, visit www.xerox.com/news. XEROX® is a trademark of XEROX CORPORATION.
