SanDisk Corporation, the inventor and world’s largest supplier of flash storage cards, won the ‘Best Retail Vendor of the Year’ award in Accessories category last night at the fifth annual Digital Consumer Channel (DCC) Middle East & Africa (MEA) event, which is taking place from May 19th to 21st 2009, Fujairah, UAE.
The fiercely contested category included high profile nominees from other leading retail vendors including Apple, Belkin, Microsoft and Targus.
Speaking at the highly prestigious Middle East Retail Academy Awards ceremony, Tareq Husseini, SanDisk’s Middle East and Africa Sales Director said, ‘This award is a clear vindication of the faith of our valued peers, who share in our commitment for excellence, vision and belief in global best practices.’
‘Our constant endeavor is to work closely with Middle East distributors and retailers alike, to persistently ensure the ongoing development of the vendor’s channel-to-market.'
‘It is significant to spend valuable ‘face-to-face’ time with our valued retailer peers and update them on our recently initiated new channel management programme, in order to create a successful retail channel’, added Husseini.
The firm’s initiative is to achieve greater product visibility and presence in the retail outlet stores across the Middle East market. As part of its scheme, SanDisk just recently aligned with key industry players, who will provide unmatched services to enhance the presence and awareness of SanDisk and its products in the region.
DCC is the only high-level channel event dedicated to reach the top IT and Electronic retailers from across the globe by offering high-end conference sessions, awards and networking opportunities for retailers, distributors and vendors.
About SanDisk
SanDisk Corporation, the inventor and world’s largest supplier of flash storage cards, is a global leader in flash memory – from research, manufacturing and product design to consumer branding and retail distribution. SanDisk’s product portfolio includes flash memory cards for mobile phones, digital cameras and camcorders; digital audio/video players; USB flash drives for consumers and the enterprise; embedded memory for mobile devices; and solid state drives for computers. SanDisk (www.sandisk.com/corporate) is a Silicon Valley-based S&P 500 company, with more than half its sales outside the United States.
SanDisk, the SanDisk logo and Sansa are trademarks of SanDisk Corporation, registered in the United States and other countries. microSD and SDHC are trademarks. Other brand names mentioned herein are for identification purposes only and may be the trademarks of their respective holder (s).
This press release contains certain forward-looking statements, including specifications, applications and customer acceptance that are based on our current expectations and involve numerous risks and uncertainties that may cause these forward-looking statements to be inaccurate. Risks that may cause these forward-looking statements to be inaccurate include among others: our products may not perform as expected and the other risks detailed from time-to-time under the caption “Risk Factors” and elsewhere in our Securities and Exchange Commission filings and reports, including, but not limited to, our Form 10-K and our quarterly reports on Form 10-Q. We do not intend to update the information contained in this press release.
