Philips is launching in the month of June the Money Back Guarantee* scheme that covers Philips Ambilight LCD TVs in the territory of United Arab Emirates. Only the Philips Ambilight TV brings you the best cinematic viewing that is more complete and more involving than any other TV you can buy.
The money back Guarantee offer is valid from the 1st of June till the 31st of July 2009, covering Philips 42” and 52’ Ambilight LCD TVs including Aurea and LED Backlight models. The consumer shall pay the price in full to the participating outlet at time of purchase and Money back guarantee will apply for a period of 30 (thirty) days from date of installation of the TV done by Philips’s distributors.
Vincenzo Ventricelli Director Customer Marketing, Middle East & Africa, Philips Consumer Lifestyle commented: “when you’ve been immersed in the ultimate viewing experience of Ambilight, you won’t go back to watching an ordinary TV again.”
Philips Ambilight TVs are available at retail prices ranging from AED 4,999/- to AED 16,999/-. The participating outlets for the Money Back Guarantee offer are Sharaf DG (Times Square & DCC), Plug Ins (DFC), E. Max (Oasis Centre, Dubai) and Costless (Mina, Abu Dhabi). The offer can also be availed at all Al Ghandi & Gulf Electronics showrooms in the UAE.
What is Ambilight?
Ambilight is a unique and patented backlighting technology of Philips that enhances Viewing Experience. Integrated smartly behind the LCD television, Ambilight produces a glow of light on the surrounding wall that perfectly matches the colors of the picture that you see on screen.
Ambilight & Viewing Experience
Validated by research and Independent tests involving Philips and competitor sets; Ambilight results in a picture that’s perceived to be bigger, brighter and better, involving the viewer completely into the content. It gives the impression of a bigger screen adding an extra dimension to the overall viewing experience.
Ambilight & Relaxed Viewing
Viewing television in a darkened room for long periods can cause eyestrain. This happens as the iris muscle has to contract and expand for scenes changing from dark to light- both in terms of frequency and intensity. Providing a well balanced source of light behind the TV reduces the constant flexing of the iris muscles resulting in more relaxed viewing. The Society Of Motion Pictures & Television Engineers (SMPTE) endorses the role of Ambilight in increasing visual comfort by reducing eyestrain.
In addition, Ambilight adds an element of décor to the home – an aspect that is becoming increasingly important in people’s lives.
Perfect Pixel HD Engine
Designed from ground up to deliver the ultimate viewing experience for the most discerning audience, our proprietary Perfect Pixel HD Engine is built with the latest technical innovations with the power to process 500 million pixels per second. The Perfect Pixel HD engine is integrated with Perfect Natural Motion to eliminate judder in moving pictures and deliver the best & smoothest motion, something that no other competitor has been able to match.
About Royal Philips Electronics
Royal Philips Electronics of the Netherlands (NYSE: PHG, AEX: PHI) is a diversified Health and Well-being company, focused on improving people’s lives through timely innovations. As a world leader in healthcare, lifestyle and lighting, Philips integrates technologies and design into people-centric solutions, based on fundamental customer insights and the brand promise of “sense and simplicity”. Headquartered in the Netherlands, Philips employs approximately 116,000 employees in more than 60 countries worldwide. With sales of EUR 26 billion in 2008, the company is a market leader in cardiac care, acute care and home healthcare, energy efficient lighting solutions and new lighting applications, as well as lifestyle products for personal well-being and pleasure with strong leadership positions in flat TV, male shaving and grooming, portable entertainment and oral healthcare. News from Philips is located at www.philips.com/newscenter.
