Memon Investments, a leading Dubai-based property developer and part of the international business conglomerate, Shaikhani Group, has launched a model apartment at 'Champions Towers III (CT III),' a AED145 million high profile residential development project designed by leading design and engineering firm, Adnan Saffarini. The move is part of a strategic marketing initiative that aims to give existing buyers a realistic view of the apartment model. The leading property developer has prepared a fully furnished unit, complete with furniture, lighting fixtures, appliances and accessories; giving customers a look of the model apartment's world class design, features, amenities and accompanying facilities. CT III is part of the company's AED1.34 billion portfolio mainly consisting of high profile residential projects that include 'Frankfurt Sports Towers' and the 'Champions Tower' series (CT I, CT II, CT III and CT IV).
The model unit currently displays furniture from well known, furniture and home accessories brand to give customers a feel of the apartment's spacious and airy design. The apartments have been designed to match today's fast paced lifestyle, which is a lively mix of key luxuries as well as adorned conveniences. The 'show apartment' also aims to highlight CT III's key offerings like spacious interiors, fine marble lobby, three high-speed elevators, basement and ground covered floor parking, concierge and valet services, health and wellness facilities, 24-hour manned security and an in-house maintenance team. The 15-storey tower stands on a total built-up area of 283,672 square feet with 254 units composed of studios, one bedroom and two bedroom apartments. The tower aims to promote a healthy lifestyle among its future residents with the availability of a juice bar, health club, swimming pool, gym, sauna and steam room.
"The opening of our new 'show apartment' is part of Memon Investment's move to create a more interactive and customer centric marketing approach at highlighting the units of our 'Champions Towers III' project," said Ahmed Shaikhani, Managing Director, Memon Investments. "Inviting our customers to come and see our model apartment allows us to provide them with a more realistic view of the apartment—furniture and interior wise, the facilities and amenities present and what to see and do within the gated community, which will help them in their decision to invest in a CT III apartment."
The move to launch a 'show apartment' for CT III follows after the leading property developer's recent reports that CT II and CT III are steadily approaching completion—the tower's external structure fully completed with the continuing internal work and block work expected to meet its scheduled deadline. CT III also boasts of its excellent location that is both premium and serene--where residents have easy access to world class stadiums, academies, educational, religious and healthcare facilities, restaurants, cafés and a sports themed mall that have all been built within DubaiSportCity's gated community. The rapid pace of construction and development underlines Memon Investment's commitment to finishing the project in time; turning over the keys to CT III's first occupants on the third or fourth quarter of 2011.
"Memon Investments remains steadfast in its commitment to provide our customers with a luxury lifestyle that embodies the elements of comfortable living, access to world-class facilities and amenities and the confidence of living in a safe and secure community. We are confident that our key development projects like Champions Towers I, II and III will be able to meet our client's expectations and requirements—even surpassing them with the promise of the best services and facilities that a world class developer like us can offer," concluded Shaikhani
