Marketers have an extraordinary opportunity to experience the first marketing summit of its kind in Egypt, next March a big gathering of high-profile speakers will share their experience on the latest innovative trends & developments in the world of marketing.
Cairo Marketing Summit which will take place at Fairmont Heliopolis, is scheduled to cover two days of interactive sessions, hosted conversation & workshops, panel discussions featuring top marketing practitioners and strategists from all over the globe such as Google, Ebay and Admob, who will share a blend of real world experience on today's most critical marketing challenges.
CairoMS event director Bart Burghgraef assured that this year's event presents new techniques during the sessions. "It's the first time an event like this is being held in Egypt. In particular, the opportunities for participants to not just 'sit and listen', but to actively engage into hosted conversation and table their own cases, is unique and provides space for learning & connecting with other professionals".
Covering wide range of marketing topics as well as new trends in advertising and online marketing, CairoMS provide attendees with five tracks to choose from, which aim to help professional marketers creating a long term healthy business in which the entire stakeholder's values (including society and employees) are maximized.
In what is to become a yearly event, this year, the summit takes the theme of "the pyramid upside down". It will demonstrate how marketers seek ways to communicate their messages to everyone through the masses themselves, opposing to the out-dated structural top-down pyramid idea and highlight the growing influence of consumers for example through social media.
