Business Wire and the International Paris Air Show Sign a Partnership Agreement

Business Wire, world leader in business information communications, and the International Paris Air Show, Le Bourget, the world’s leading aerospace event, which is due to be held at Paris Le Bourget from 15th to 18th June 2009 for trade visitors and from 19th to 21st June for the general public, have announced that they have signed a partnership agreement.
“Business Wire is delighted to be the official wire of the Paris Air Show. This prestigious event is the most important international showcase for the latest innovations in the aviation and aerospace industries. Although the show already receives tremendous international attention, this media partnership with Business Wire aims to provide the show and the exhibiting companies and institutions with opportunities for even greater exposure” said Olivier Corneloup, Regional Manager of Business Wire, France.
This partnership is expected to enable the International Paris Air Show to strengthen its communications at an international level using Business Wire’s networks and experience. The agreement will provide the opportunity to reach an even wider audience and expand the promotion of this event held every two years.
With around 2,000 exhibitors from 48 countries, 6,000 business meetings and almost 300,000 visitors at the last show, the International Paris Air Show is absolutely a must for all the industry players, manufacturers and sub-contractors operating in the sector.
Organized every two years by the GIFAS (Groupement des Industries Françaises Aéronautiques et Spatiales/Association of French Aerospace Industries), the International Paris International Air Show will be celebrating its centenary this year.
“We hope that this partnership will help to extend the international influence of our show still further” stated Nicolas Tran, Deputy Marketing Director of the International Paris Air Show. “For this reason we are delighted to be working with Business Wire”.