ALBAWABA - American-Palestinian fashion model Bella Hadid made headlines after Chopard revealed that she's going to be its new Global Ambassador marking a new step in the jewelry brand's legacy, according to Business Today.
Hadid will join Chopard in its newest campaign and will be photographed by British photographer and filmmaker Alasdair McLellan. The campaign in question will include six stunning photos of Hadid wearing Chopard jewelry to promote the brand.
Chopard unveils Bella Hadid as Global Ambassador
By the time of writing this article, Chopard featured a "Bella Hadid's Favorites" tab where customers could shop for specific jewelry liked by the American-Palestinian fashion model.
Chopard Jewelry was worn by many celebrities at France's Cannes Festival including, Viola Davis, Eva Greenweb, Greta Gerwig, and many more.
Moreover, its official Instagram features other stars like Julia Roberts, Egyptian actress Yasmine Sabri, Demi Moore, and more.
According to Business Today, Hadid expressed her pride in working with Chopard and said, "I have so much appreciation for Chopard’s craftsmanship and have been an admirer of theirs for many years. I am so thrilled to be joining the Chopard family."
Chopard's Co-President and Artistic Director of Chopard Caroline Scheufele also expressed her excitement about Bella Hadid joining the brand as an ambassador for another collaboration and said, "We are excited about embarking on this new journey together."
